Perkins: Social Media Campaign
Studio: Fivestone Studios
Playing with your food.
We were given a ton of leeway to get creative with this campaign. The objective was to use stop motion to bring food to life. We let our minds run wild… and discovered a bacon T-REX, a grandma tater tot, and a cowboy avocado as our heroes.
You’ll notice that one of these is not like the others. The agency had one special request: that we include an 8-bit style animation in the mix. So, we put down the camera, got back to our illustrator roots, and channeled our inner Mario for a graphics-driven piece to round out the series.